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March 13, 2016
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5 Tips to Help You Navigate the Christian Fiction Market

Christian fiction authors have to ponder what place they can hold in an ever-diminishing christian fiction market.

The news is disheartening news for fiction authors in the CBA, but there’s a small light at the end of the tunnel. Publishers are still publishing Christian fiction—this isn’t the apocalypse.

If you are a Christian fiction writer, here are 5 ways you can “roll with the punches”, and adjust to the recent changes in the CBA.

 

Survival Tips

Train

In all truth, the Christian market hasn’t gone away. Nielsen BookScan revealed that the Christian Fiction market decreased 15% from 2013-2014. What is left, is a narrow highly-competitive market.

Today’s Christian author can’t rest on his or her laurels. The state of the market is such that good writers may become passed over for better or great writers. Authors who are constantly improving their craft are going to have a higher amount of success than those who don’t.

Some ideas to improve: invest in a writing course, go to writing conferences, challenge yourself to find a writing mentor who will push you onward in your ability.

Build your platform
The truth is… When a publisher compares two books that are equal in every way, the one that belongs to the author with the biggest platform, is the one that’s going to get a contract.Take time away from your writing to focus on creating your own unique market for your books. Build your platform utilizing a website, blog, or social media. Expand your reach and grow your prospective audience while you gain influence with readers in your target audience.

Two great books on building platform: Edie Melson’s Connections:Social Media and Networking Techniques for Writers and Michael Hyatt’s Platform: Get Noticed In A Noisy World.

Speak

Get out and meet your readers. Visit book groups, speak at schools, keynote at conferences, teach at homeschool co-ops, or visit churches.

Be active and expand your ministry beyond the page. Get out and meet and/or create an audience and platform for your work. These experiences can open up new ideas for future books. It could also turn into a lucrative opportunity to provide for yourself while you wait to see what happens with the CBA fiction market.

Write Non-fiction
One specific example that comes to mind, is Love Does by Bob Goff. Story after riveting story, his real-life stories pulled me in—deeper and deeper. I couldn’t put the book down—and it was non-fiction.Some of the best non-fiction books I have ever read, were written by authors who used an amazing mastery of story in their writing.

Maybe try your hand at writing a non-fiction book. Harness the storyteller in you and write a powerful and engaging non-fiction manuscript.

Edit

Have you ever heard the old saying, those that can’t write…edit? Well you might be able to write, but maybe God is offering you an opportunity to refocus on who you are as a writer.

If you have a love for all things grammar, words, syntax, plot, etc., then maybe you can spend time helping other writers improve their work. If you’re a good enough editor, you may also be able to generate a steady stream of income from editing.

 

Whatever you do in this fiction downturn, just remember, “In everything there is a season.” God has a plan and he hasn’t forgotten you, or your writing. Keep your chin up, and keep at it!

 

 

 

Previously published under a different title at www.thewriteconversation.blogspot.com

Cyle Young
Cyle Young
Cyle a binge writer, pastor, and cinnamon roll savant. He spends his day devising how to make the world a better place through the Gospel of Jesus and creating fantastic adventure for his fantasy characters in The Last Waveson novels. He is co-creator of All Out Sports and an avid indoorsman. :) He likes air conditioning more than fleas, ticks, or wasps.

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